Building a profitable Amazon FBA store isn’t just about great products—it’s about knowing the full financial commitment upfront. From initial setup to ongoing fees, understanding your expenses can dramatically influence your pricing strategy and profit margins. Here's a comprehensive breakdown of what you'll need to invest to launch and scale successfully.
Subscriptions like Helium 10 or Jungle Scout help validate product demand and competition.
Testing samples from multiple suppliers ensures quality and assists negotiation.
Cost to ship goods from the factory to Amazon’s fulfillment center (not included in FBA).
Logo creation, packaging design, trademark registration.
For Amazon FBA sellers, these are recurring expenses:
$39.99/month for a Professional account (unlimited listings, global expansion, marketing access).
Based on inventory size; long-term storage applies to items stored > 365 days.
Picking, packing, and shipping for each order.
Amazon handles returns, but sellers bear the cost.
Optional labeling or fees when Amazon redistributes inventory between warehouses.
Typically 8–15% of sale price, depending on category (jewelry can be higher).
Sponsored Products, Lightning Deals, etc. Typically ~20% of revenue for visibility.
These costs combined often account for approximately 50% of gross revenue.
For example, switching to a "door-to-door" service reduced logistics costs for one Taiwanese seller from $10.20 to $1.30 per piece.
Estimated total cost to start selling on Amazon FBA ranges from $1,250 to $97,800, depending on product type, volume, marketing budget, and training
